Built inside real gyms. Proven in real operations.

Your gym doesn’t need more noise.
It needs a system.

If revenue is growing but profit isn’t, your best people keep leaving, or the business still depends on you for every decision, the problem isn’t effort. It’s the operating system underneath it.

$2MAnnual revenue run rate
$400K+Annual profit run rate
5 YearsAverage trainer tenure
20 YearsIn the fitness industry
10 YearsOwning and operating
PEOPLEPROCESSPRODUCTPRICE

The owner’s reality

You didn’t build a gym to become its most overworked employee.

01

You’re still the answer.

Every staffing problem, client issue and daily decision lands back on your desk.

02

Good people keep leaving.

Turnover destroys consistency, drives client churn and forces you to start over.

03

Revenue isn’t profit.

You stay busy, but payroll, pricing and delivery leave too little in the bank.

04

Nothing is repeatable.

Your best practices live in people’s heads instead of a system your team can execute.

The 360 Fitness System

Fix the business from the inside out.

I come inside your facility, observe what actually happens, review the numbers and help you build the systems your business is missing.

01

People

Recruiting, development, compensation and accountability.

02

Process

Sales, follow-up, operations and repeatable standards.

03

Product

The coaching and client experience that drives retention.

04

Price

Packages, payroll and capacity aligned for profit.

Not theory. Operating proof.

From $73K in year one to a $2M run rate.

Erik built CustomFit360 by solving the same problems independent gym owners face every day—and built it to operate without him managing the daily business.

See the results

Location growth case study

Lewes, Delaware

$17K$49K
Monthly revenue at takeoverCurrent monthly revenue

From inside the business

The 360 Field Notes

Direct lessons on building a gym that keeps great people, retains clients and produces real profit.

Start with the truth

See what is actually holding your gym back.

Apply for a hands-on performance audit and leave with a prioritized 90-day action plan.

Apply Now