Not theory. Operating proof.

The numbers should reflect a stronger business.

Growth matters. But the real goal is a profitable company, a stable team and an owner who is no longer trapped inside daily operations.

$2MAnnual revenue run rate
$400K+Annual profit run rate
5 yearsAverage trainer tenure

CustomFit360

From $73K in year one to a $2M run rate.

CustomFit360 was built by solving the exact operational problems 360 Fitness Systems now helps other owners address: staff development, inconsistent systems, client retention, pricing, profitability and owner dependence.

The business now produces more than $400K in annual profit at its current run rate and operates without Erik managing the day-to-day.

Location growth case study

Lewes, Delaware

$17K$49K
Monthly revenue at takeoverCurrent monthly revenue

Growth achieved by improving the operation—not chasing a temporary marketing spike.

01

People stay.

An average trainer tenure of five years protects relationships, coaching consistency and institutional knowledge.

02

Clients stay.

A consistent product and invested team turn retention into a growth strategy—not an afterthought.

03

Profit shows up.

Pricing, payroll and capacity are managed together so revenue becomes actual operating profit.

04

The owner steps back.

Clear roles, leadership and processes allow the business to operate without every answer coming from the founder.

CustomFit360 front desk and training facility
Cardio and strength equipment inside CustomFit360

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